The Oregon Coast Visitors Association launches a festival to bring visitors to the wild and wonderful Southern Coast
PROJECT OVERVIEW: To promote the tourism industry along the the Southern Oregon Coast, OCVA created Live Culture Coast, a multi-day festival of 90 hands-on experiences hosted by local businesses and guides. My charge? Build awareness for this first-of-its-kind festival and drive registrations for the many classes.
Partnering with OCVA’s leadership, I was both strategist and creative maker, overseeing the website build and writing all content, social videos, press releases, program guide, event descriptions, and more.
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