Rejuvenated and restored: Columbia Land Trust gets a new website and storytelling approach

PROJECT OVERVIEW: Columbia Land Trust, a group that conserves the land, rivers, and wildlife of the Columbia River region, has a treasure trove of stories to tell. However, like many environmental organizations, the group needed to attract the next generation of conservationists to ensure its longterm donor base.

As the group’s first-ever communications and marketing manger, I partnered with Portland-based digital design firm Substance to revamp Columbia Land Trust’s website, creating an online presence that captured the spirit of the work, the mission, and also made it much easier for people to donate.